Seems like just simple slang but fact is that your mojo is the most important thing to understand and measure. I am referring to your momentum. The New Science Of Philanthropy has developed a proprietary way of measuring this singular item that measures your results more than any other metric.
In an article about Heisenberg's (noble prize physicist) 1927 statement it was phrased it this way:
“At a time when Einstein had gained international recognition, quantum theory culminated in the late 1920’s statement of the Uncertainty Principle, which says that the more precisely the position of a particle is determined, the less precisely the momentum is known in this instant, and vice versa.”
According to this theory our year over year metrics are pretty meaningless in the big picture. The desire to understand where you are: “where are we compared to last year at this time?” the less you understand your momentum.
Our job at a key level is to create emotional momentum. What is yours and how are you measuring it?